This week’s #MondayMotivation comes from Emma Davenport, Arkivum’s awesome Marketing Manager. #WomenInTech
Q1. Hi Emma, can you tell us what do you do at Arkivum? What does a typical day look like?
I am Marketing Manager at Arkivum, I look after the start of the “marketing funnel”, spreading the word about Arkivum and attracting new customers. You could call me the Arkivum Evangelist 😊
A typical day? What’s one of those? Seriously though – I don’t really have a typical day, I work on so much across a whole load of disciplines that you could almost think that I have a different job every day. I could be writing a campaign plan for one of our sectors, looking at events we should attend, writing a blog or even ordering customised lego figures for our company kick off, check me out!
Q2. What attracted you to the role at Arkivum?
Definitely the challenge! Myself and Becks (another woman in tech) have come in and completely reshaped the marketing department into something that runs like a well-oiled machine. The challenge now is to keep that machine fed with fuel!
Q3. Did you always know that working in technology was what you wanted to do? How did you decide to go into it?
I come from a fairly technical family, my Dad started off being a programmer and is now the CTO of a tech company, my brother has been coding since he was 11 (I remember his obsession with building things in visual basic!) and is now the co-owner of a London web design agency, so I have a lot to aspire to. It has always fascinated me how individuals or companies can use tech to make their lives / jobs easier or more satisfying.
I took a job at a tech company in an admin role purely out of chance (I worked in HR at a major supermarket’s distribution centre, so widely different!), from there I started to learn more about the product and got more involved in the marketing team. From there I worked my way up through the marketing team into a management role which led me to where I am now! I knew from the point I got more involved in the marketing team that I would stay in tech as a career.
Q4. What’s the best part of being a woman in tech? And the worst?
The best part is the camaraderie that you get from other women in tech, we are all very supportive of each other and motivate each other to succeed. I haven’t really come across a worst part to be honest – I love it!
Q5. Any advice for women looking to work in the tech industry? Anything you wished you had known before you started?
Just go for it! You may well get people who assume you will not do as good a job, but proving yourself time and time again is what will get you noticed!
Q6. How do you keep physically and mentally fit?
I must admit to not being so good on the physically fit part, I do love to go on walks in the countryside, but I don’t do it nearly as often as I should. I do however have a 6 year old, so she keeps me on my toes!
Mentally, I love psychology, especially criminal psychology – it fascinates me what makes people tick. I like to listen to and watch documentaries on psychology and read a lot into psychological phenomenon.
Q7. Who are your influencers?
I had three great mentors (Ali, Fiona and Jenny) throughout my time at the company I was at before Arkivum, they really helped to guide me into the successes that I have achieved, they are my real influencers (and great women in tech) along with the great team I work with now.
Q8. How do you keep up to date with the fast paced tech evolution?
I subscribe to a number of technology based newsletters. I also use LinkedIn a lot to follow trends and see what is happening in the tech world.
Q9. What is the best piece of advice you’ve ever been given?
Own your mistakes and learn from them. I’m only human, so of course I’ve made mistakes but the best advice I’ve been given is to not shy away from them, but to embrace them.
Q10. What’s next for you?
I plan to stay with Arkivum for a while, but my ultimate goal is to do contract marketing for tech companies.
Next week we’ll be providing more Monday Motivation as I introduce you to Paula Keogh, our super human VP & Sector lead for Heritage and Higher Education.
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